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Frequently Asked Questions

GEO (Generative Engine Optimization) builds on your SEO foundation to get your content cited in AI-generated responses from platforms like ChatGPT, Perplexity, and Claude. While SEO drives rankings and clicks, GEO adds an extra layer that helps your content appear inside AI-synthesized answers — complementing your existing search strategy.
Most clients begin seeing measurable improvements in AI citations within 4-8 weeks. However, AI visibility is an ongoing process — the biggest gains compound over 3-6 months as your content authority builds and AI models update their knowledge bases.
We optimize for all major AI search platforms: ChatGPT Search, Google AI Overviews, Google AI Mode, Perplexity AI, Claude, Microsoft Copilot, and Google Gemini. Each platform has unique citation patterns, and we tailor strategies accordingly.
Absolutely — SEO is the essential first step. Strong SEO fundamentals (technical health, content quality, backlinks) are the foundation that supports AI visibility. GEO and AEO build on top of your SEO work to extend your reach into AI-powered search. We recommend an integrated approach where SEO and AI optimization work together.
Our free audit includes: your brand's current AI visibility score across major platforms, competitor citation analysis, top opportunities for quick AI visibility wins, and a high-level strategy recommendation. It's delivered within 5 business days after our initial call.